An Effective Way to Make a Statement Online Flash development is very effective at catching someone's attention. It can combine multi-media easily, taking sound, video, illustrations, animation, text, 3D renderings and graphics and integrating them into your web site for viewers to interact with and experience. These "flash movies" are platform independent, meaning that they will work the same on every computer world-wide. Adobe (formerly Macromedia) estimates that 98.7% of desktops globally have the Flash player installed (the Flash player is a client-side application that allows for viewing of an interactive Flash movie).
